Leadership Goal Setting for 2025 | Strategic Spark

Strategic Spark: Episode 5 — Leadership Goal Setting for Annual Planning Success

In this episode of Strategic Spark, we dive into how leaders can set effective and actionable goals for 2025. Using insights from Quantive’s guide on leadership goal setting, we unpack an 8-step framework that helps you move from vision to execution while staying agile in today’s fast-moving world. Learn how to build alignment, measure progress, and adapt your strategy throughout the year with tools like Quantive’s Strategy AI platform.

What you’ll learn:

• Why modern leadership goal setting must be flexible and iterative.
• How to use frameworks like OKRs, SMART goals, and MBOs depending on your team’s needs.
• The importance of anticipating obstacles and staying agile.
• How to break down annual goals into quarterly milestones for better focus and course correction.
• Why platforms like Quantive Strategy AI can act as your co-pilot for success.

Show Notes

[00:00] Welcome and introduction to leadership goal setting as we head into 2025.

[01:20] Why goal setting is the bridge between vision and results — why it matters now more than ever.

[02:30] Debunking the myth: Annual goals don’t need to be rigid and how agile planning is key.

[03:45] Introduction to Quantive’s Strategy AI — how it supports adaptive goal setting.

[05:00] Step 1: Start with your strategy
Align your annual goals with your company’s broader vision and priorities.

[06:00] Step 2: Define your goals
Frameworks discussed: OKRs, SMART goals, MBOs, and BHAGs.

[08:00] Step 3: Choose your measurement system
Overview of KPIs, EOS, and Balanced Scorecard.

[09:15] Step 4: Anticipate obstacles
How to proactively plan for roadblocks using data and insights.

[10:10] Step 5: Break goals into milestones & timelines
Creating momentum with smaller wins and early warning signals.

[11:00] Step 6: Align your teams
The importance of shared ownership, collaboration, and communication.

[11:50] Step 7: Monitor, celebrate, and adapt
How to keep motivation high while staying flexible.

[13:00] Step 8: Stay agile
Why leaders need to be ready to pivot as conditions change.

[14:00] Wrapping up: The future of goal setting and how tools like Quantive StrategyAI can help leaders drive success.